WHAT WE MONITOR
SOCIAL MEDIA
Overview
In Social Media world there are more things functioning as trademarks than there are real registered trademarks. It becomes impossible to monitor such areas like social media platforms by law firms. We provide online solution to fix this gap.
FAQ's
The importance of this service stems from the importance of the social media they have in presenting your brand online. Almost every brand has a promo on social networks and this is of course also attractive for entities that try to abuse it. It's important to keep track of business accounts whose names are identical to your brand name. Therefore, this service is critical for all business owners.
This service identifies all business accounts on Facebook, Instagram and Twitter that contain or have the same name as your brand name.
Definitely yes. Even if you are not a brand owner, thanks to the reports of this service, you can avoid possible problems resulting from impersonation of other brands. We encourage you to try our service by requesting demo access.
After receiving the reference number, register on the web portal. After successful registration, the service will be activated for you. The first information outputs will be displayed after a few hours.
News
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Berlin's Trademark Trends Reflect Diverse Urban Landscape
In 2024, Berlin's trademark filings have prominently featured keywords such as "club," "berlin," "studio," "bank," "happy," "selection," "merci," "mobile," and "mitte," highlighting the city's multifaceted character. "Club" and "studio" suggest a thriving nightlife and creative scene, while "bank" reflects the city's financial sector. The keyword "happy" indicates a focus on consumer satisfaction and positive branding. "Selection" and "merci" point towards an emphasis on curated experiences and a touch of French influence. "Mobile" underscores the importance of technology and connectivity, and "mitte" signifies the centrality of Berlin's Mitte district in business and culture. These trends are based on trademarks filed exclusively within Germany, excluding international filings for Berlin.
20/05/2024
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Chinese E-Tailer Temu Under Scrutiny for Consumer Protection Violations
Chinese online retailer Temu is under fire from EU consumer protection organizations for allegedly failing to safeguard consumers and employing manipulative practices. The European Consumer Organisation (BEUC) has lodged a formal complaint with the European Commission, accusing Temu of not providing essential information about sellers on its platform and using tactics that encourage consumers to overspend. BEUC contends that Temu's practices violate the EU Digital Services Regulation and warrants an official investigation. In response, Temu stated it is tailoring its services to local customs and insists on compliance with regional laws. Since its entry into the EU market a year ago, Temu has rapidly grown, now engaging over 75 million users monthly. Chart below shows Revenues in the e-commerce segment by country in 2023 (in billion USD).
16/05/2024
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Siemens Healthineers Files Trademarks for New CT Scanner Series
On 7 May, Siemens Healthineers, a leading player in the medical technology sector, submitted trademark applications in the EU for a new range of computed tomography scanners under the names 'NAEOTOM Alpha.Peak', 'NAEOTOM Alpha.Pro', and 'NAEOTOM Alpha.Prime'. These trademarks encompass a broad array of medical and electromedical apparatus and equipment, specifically targeting CT scanners, along with their associated parts and fittings. The move signifies Siemens Healthineers' ongoing innovation and expansion within the medical imaging domain, reinforcing its commitment to advancing diagnostic technologies in the European market. Chart below shows the number of trademarks filed in the EU by selected medical companies in 2023 and so far in 2024 (as of May 15, 2024).
15/05/2024