WHAT WE MONITOR
MOBILES
Overview
This kind of monitoring will provide a set of mobile applications from Google Play Store and iOS App Store that can be - accidental or intentional - associated with your brand. You can also find informations about your competitors, their app movement and will get closer look at the technologies they are using.
FAQ's
This type of service is most often used by business owners in the field of information technology as well as brand owners, whose sales channel is mobile applications.
There are several approaches to looking at the resulting monitoring data. Simply put, by tracking online platforms for distributing mobile applications, we give you the opportunity to take action against entities that seek to monetize your brand for their own benefit. This is done, for example, by intentionally creating duplicate applications with the same or similar name as your brand name.
In addition, this service provides you with updated statistics and comparative analyzes of both platforms.
If your business model is not focused on online sales and online advertising through mobile applications, consider this service as additional.
After receiving the reference number, register on the web portal. After successful registration, the service will be activated for you. The first information outputs will be displayed after a few hours.
News
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Anthropic's AI Assistant Claude Expands to Europe Amid Rising Investor Interest
On the heels of OpenAI's latest GPT model release, rival Anthropic announced the European launch of its AI assistant Claude, supporting multiple languages, including French, German, Italian, and Spanish. This expansion, which follows the extension of its API to Europe, is part of Anthropic's strategy to accelerate growth. Valued at $18.4 billion with nearly $8 billion in funding, Anthropic is currently raising additional capital, according to co-founder Daniela Amodei. The company's backers include tech giants like Amazon, Google, and Salesforce. Despite lukewarm reception for its iOS app, Anthropic emphasizes its primary focus on enterprise applications. Europe, with its stringent AI safety and regulatory frameworks, poses both opportunities and challenges for Anthropic. The company, committed to compliance and AI safety, continues to contribute to industry efforts and plans to expand its European presence with a new office in Dublin. Visualization below shows detailed information about the Anthropic trademark 'CLAUDE' submitted for the EU on 18 January 2024.
17/05/2024
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An update to our social media platforms report is now available
Note that you need to be logged into our website using your membership credentials. Otherwise, register with your reference number to access the dashboard.
16/05/2024
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Alibaba's Profit Plunge Contrasts with Revenue Growth
Alibaba's quarterly profit nosedived by 86% year-on-year to €419 million, despite a seven percent revenue increase to €28 billion, surpassing analysts' forecasts. This dichotomy underscores Alibaba's role as a barometer for consumer confidence in China. In the fourth financial quarter ending in March, domestic sales were bolstered by a strategic pivot toward affordable goods, aligning with Chinese consumers' frugal spending habits. The unexpected surge in sales may assuage investor fears about Alibaba's competitive standing against local rivals like PDD and ByteDance. Chart below shows the annual distribution of Alibaba's revenue by selected segments, from financial year 2019 to 2023.
14/05/2024